The Network Group approached Kuna Films to become their new video event supplier. They were looking for a fresh new approach that took their content to a higher level and generated improved metrics for their marketing team.
In our first production meeting, they identified their targeted areas of improvement, and we provided a number of creative solutions for getting them to their goal. Our first task was designing branded, animated intertitles with a 3D logo.
As this was The Network Group’s first foray into animated content, we were responsible for setting out the entire framework for 3D graphics, incorporating their brand identity in memorable ways. Consistency is key, and we made this our first benchmark to reach.
Our second priority was collecting in-depth and effective interview content from the top delegates who were attending. This was another first for The Network Group.
We helped them create a detailed template brief which plays a key role for their upcoming event. This contained compelling questions in three different sections, which also listed desirable responses that we could use in the video.
The Network Group now has compelling interviews and animated content that drive greater social engagement which has helped attracted senior delegates and high-level sponsors to their events.
“Kuna Films are very professional and produce excellent quality videos. They have worked with us on numerous projects and have always been communicative and highly responsive throughout. We have been extremely impressed with the results that they have delivered and will continue to work with them in the future.”